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Tracker

Tracker is a comprehensive traffic management and routing system designed for arbitrageurs and marketers. The system allows tracking, analyzing, and optimizing advertising campaigns, managing conversions, and integrating with external platforms (Facebook, TikTok, affiliate networks).

Main Features

Feature

Description

Traffic Routing

Flexible distribution of users to different streams based on filters (geo, device, browser, URL parameters)

A/B Testing

Landing pages and offers rotation with customizable weights

Conversion Tracking

Full cycle from click to deposit with detailed analytics

Integration with Advertising Platforms

Server-side integrations with Facebook CAPI, TikTok Events API

Postbacks

Sending conversion events to affiliate networks and CRM

Team Collaboration

Access division by teams and roles

Who the Documentation is Intended For

Arbitrageurs — setting up bundles and optimizing traffic

Media Buyers — managing campaigns and analyzing performance

Team Leads — controlling team work and resource allocation