All images and videos from your ads are collected in a single library. One banner used in ten ads is one card with aggregated numbers.
- ROI for each creative, not just for the campaign, plus a daily spend and ROI chart — you can see the moment it burns out.
- A list of the setups where the creative is running, with metrics.
- Search for creatives similar in meaning, and groups of near-duplicates.
- AI analysis: text from the creative, a description, and a video transcript; download the original.
- History is kept even after ads are deleted: before relaunching, you can see how the creative performed in the end.
The library is populated from Facebook: TikTok doesn’t provide media via its API.
Where to find it: Meta / TikTok → Creative library.